Jeff Ostroff

Founder, Consumer Advocate and Editor-In-Chief

Author Jeff Ostroff

Jeff is the Founder, CEO and Editor-In-Chief of A lifelong consumer advocate with over 20 years of unparalleled expertise, As chief consumer advocate, he oversees a team of experts who cover all aspects of buying and selling new and used cars including leasing and financing Read Jeff's full bio here >>

Lyle Romer

Consumer Advocate, Senior Editor

Author Lyle Romer

Lyle is a consumer advocate, original cofounder and Vice President of For over 20 years, he's been researching all aspects of the automotive sales industry, meeting with numerous industry influencers, and working to craft guide that empower ocnsumers. Read Lyle's full bio here >> has affiliate relationships with multiple web sites. We are paid referral fees for leads or sales generated from visitors that click on some links or fill out certain forms on this site. Please view our advertising policy page for more information.